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Privacy Policy

Introduction

Aseer Development Authority was established by Royal Decree No. 27719, dated 10/06/1439 AH. The Authority is organizationally linked to the Council of Ministers in accordance with Article 3 of the Regulation of Regional and Cities Development Authorities issued by Cabinet Resolution No. 475 dated 05/07/1439 AH.

The Aseer Region Development Authority is responsible for achieving integrated regional development and ensuring effective coordination among development entities to make Aseer a leading global tourist destination throughout the year. The Authority manages this official website, and you can contact us through the channels listed below.

Contact Information

You can contact the Authority through:

Name of the Relevant Department/Team:

Data Management Office

Phone Number:

+966 17 238 9666

Email:

info@asda.gov.sa

Address:

Abha, Aseer 62512

Date of Last Update

The Privacy Policy was last updated on 15/01/2025.

What Personal Data Is Collected, How It Is Collected, and Its Purpose

The Authority collects and processes certain personal data directly or indirectly as follows:


First: Personal Data Collected and How It Is Collected

1. Identity Data:
Full name, username or similar identifier, date of birth, gender, identification number (passport, national ID, or residence permit), and any other identity information required by the Authority.
2. Contact Data:
Postal addresses, email addresses, and telephone numbers.
3. Geospatial Data:
Including, but not limited to, country, city, geographic coordinates, and any related location information required by the Authority.
4. Technical Data:
Including IP address, login information, browser type and settings, browser plug-ins, cookies, operating system, crash reports, system activity, requested URLs, and other technical information collected when accessing the Authority’s website or official channels.

Secondly: Purpose of Collecting Personal Data

Personal data collected through the Authority’s website or any other communication channel is processed for several legitimate purposes:

1.
Handling complaints and inquiries related to the Authority’s services and transactions.
2.
Preparing reports for external entities while protecting personal identities and safeguarding data subjects’ rights.
3.
Regularly updating security procedures and controls that meet or exceed industry standards.
4.
Applying strict information security measures to prevent fraud and unauthorized access.
5.
Monitoring and detecting misuse or violations when using the website or official Authority channels.

How Do We Disclose Personal Data?

  • We do not disclose personal data to any third party for any purpose.
  • Where disclosure is necessary, it is carried out under contractual obligations solely to improve services, and only the minimum required information is shared.

Legal Basis for Collecting and Processing Personal Data

Your personal data is collected and processed in accordance with the Personal Data Protection Law of the Kingdom of Saudi Arabia. The legal basis includes:

  • Your explicit consent, which may be withdrawn at any time without affecting previous lawful processing.
  • Where processing is necessary to achieve the legitimate interests of the Authority.
  • Where processing serves your interests and contacting you is impossible or impractical.

How We Store and Dispose of Personal Data

Personal data is securely stored within the Kingdom of Saudi Arabia at the Authority or with approved cloud service providers. Appropriate cybersecurity controls are implemented according to National Cybersecurity Authority requirements. Personal data is retained only when legally required and securely destroyed once the purpose no longer exists or when required by law.

Rights of Personal Data Subjects

Under the Personal Data Protection Law, you have the following rights:

1. Right to Know Information about collection, processing, storage, disposal, and disclosure of your personal data.
2. Right of Access Request access to your personal data in accordance with applicable legal grounds.
3. Right to Obtain a Copy Receive your personal data in a commonly used electronic format where applicable.
4. Right to Correction Request correction of incomplete or inaccurate personal data.
5. Right to Erasure Request deletion of personal data where permitted by applicable laws.
6. Right to Withdraw Consent Withdraw consent for processing at any time where consent is the legal basis.

Acceptance of the Privacy Policy

By using this website, you acknowledge that you have read and accepted this Privacy Policy and all related terms and conditions.

For further information regarding your personal data or to exercise your rights, please contact:

Email: Data-Privacy@asda.gov.sa

Address: Abha, Aseer 62512

How to Submit a Complaint or Objection

If you have any complaint or inquiry regarding this Privacy Policy or the processing of personal data, please contact the Personal Data Protection Officer at:
Data-Privacy@asda.gov.sa

If you are not satisfied with the response, or if no response is received within seven business days, you may submit a complaint to the Saudi Data and Artificial Intelligence Authority (SDAIA).

  • Address: Riyadh, Kingdom of Saudi Arabia
  • Official Website: sdaia.gov.sa
  • National Data Governance Platform: Dgp.sdaia.gov.sa

Last Updated: 03/05/2026 – 4:13 PM (Saudi Arabia Time)